
For people who build things, and the women quietly holding it all together.
15 years in tech taught me that the hardest blocks aren't in the roadmap. So I work on both sides: product strategy and leadership for founders and teams, and inner-work coaching for women in tech and corporate who are ready to stop shrinking.









For founders and teams building digital products that matter
Strategic design, process consulting, interim product leadership and mentorship. I help you clarify the vision, untangle the process and grow a team that builds with purpose.


For creative women who are done being good instead of whole
Inner work for what no promotion, framework or productivity system can fix: people-pleasing, boundaries that don't hold, the anger you're not allowed to feel, waiting for permission. I've lived inside these patterns and these structures. I know what they ask of us.
Softer
A workbook for being softer with yourself and more generous with other women. Notice the harsh voice, make some peace with your body, and practise giving (and taking) a real compliment. Free to download.

Too Much, On Purpose
A 3-month online circle for women ready to unlearn being good: feel your body again, set boundaries that hold, and let yourself want things. Starting January 2027. Join the waitlist and you'll hear first.
Not sure which one you need?
Book a free 20-minute intro call. We'll figure out together whether it's your product, your team or you that needs the attention first. Often it's all three.
Working with Amedea helped me come back to myself.

Ardoq
A leader who listens and understands.
She is a leader with vision, a person who inspires others, but perhaps most importantly, Amedea is a leader who listens and understands. She combines exceptional empathy with pragmatism that comes from experience and knowledge.

GEN-i
Our collaboration was relaxed yet very creative.
We built a trustworthy partnership based on professional dialogue and activities that were truly user-oriented.
Ready to build and lead without leaving yourself behind?

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